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The Story

Alpha Travel is a well-established travel and tourism company that has been creating unforgettable experiences for almost 10 years in Hungary and Serbia. They specialize in an array of travel services including group and business travel, incentives, MICE, and team building.

The founder of Alpha Travel, Denes Danko, is a seasoned expert in the tourism industry with nearly 20 years of experience. His passion for travel and desire to showcase the beauty and diversity of Southeastern Europe to the world led him to create Alpha Travel. Growing up in Yugoslavia and spending his summers on the Adriatic Sea and winters in the Balkan Mountains, he has extensive knowledge of the culture and customs of the region and seeks to provide clients with an authentic and immersive travel experience.

In 2014, Denes founded Alpha Hungary, expanding to Alpha Travel SEE in 2016, which covers Hungary, Serbia, and other countries in Southeastern Europe. Although faced with the challenges of the COVID-19 pandemic, Denes and his partner Lidia Jurisich chose to adapt to the situation by expanding their company with a brand new division, Alpha Marketing.


Lidia brings over 20 years of experience in the multinational marketing and communications industry, and her goal is to foster collaboration with various stakeholders in the region and help small businesses, startups, and entrepreneurs get established.

One of Alpha Travel & Marketing's strengths is its multilingual team, which enables effective communication with clients from around the world. Additionally, the company's leadership is dedicated to mentoring young entrepreneurs who want to start their own businesses in the tourism industry. The combination of Denes' passion for travel and Lidia's expertise in marketing and event planning makes Alpha Travel & Marketing a unique and valuable player in the industry.

The  Brands

Alpha Travel has established itself as a top player in the tourism industry, offering personalized service and customized travel experiences that cater to the unique needs of each client.


At Alpha Travel, they believe that travel is more than just visiting a place - it's about creating memories and experiences that last a lifetime. That's why the team of passionate professionals is dedicated to providing exceptional service and making every trip or event unforgettable. Alpha Travel specializes in a wide range of services, including company events and conferences, incentive trips, team building, and travel advisory.

One of Alpha Travel's key strengths is its specialization in tourism marketing. Their slogan, "Where travel meets marketing," highlights their unique approach to promoting tourism and helping businesses establish their brand in the market.


Through its sister brand, Alpha Marketing, led by marketing professional Lidia Jurisich, they offer a range of services, from developing effective marketing strategies to delivering comprehensive 360-degree marketing and communications plans.

Alpha Marketing also provides training on essential skills such as public speaking, presentation techniques, storytelling, and productivity.


Alpha Marketing's focus on personal, company and corporate branding sets them apart in the market. They help businesses establish a strong and effective presence through their expertise in branding consulting, as well as organizing corporate events, conferences, and meetings with the press. With its extensive experience in multinational marketing, Alpha Marketing is a valuable resource for businesses looking to establish themselves in the market and achieve success.

Let’s Work Together

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Alpha Travel & Marketing SEE Kft.



Alpha Travel & Marketing SEE d.o.o.


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